TOLEDO, Ohio – The University of Toledo, Window World Toledo and Learfield's Rocket Sports Properties recently announced a historic sponsorship featuring Window World's logo on the field at the Glass Bowl for the remaining Toledo football games this season. The partnership makes Toledo one of the first MAC programs to feature an on-field logo during regular-season football games.
Toledo Athletics unveiled the Window World logos on each of the 25-yard lines at last Saturday's game vs. Bowling Green in front of a crowd of 29,697, the largest attendance in the Glass Bowl in eight years. The next two home games in November will be televised MACtion contests on ESPN platforms, providing national TV exposure for the Rockets and on-field partners in the Glass Bowl. This sponsorship highlights an innovative opportunity to support Rocket football while delivering excellent exposure for Window World by integrating their brand throughout the games.
"We are incredibly grateful for Window World and their continued support with this first-of-its-kind opportunity," said Toledo Vice President and Director of Athletics Bryan B. Blair. "College athletics is undergoing unprecedented change. We will continue to embrace these changes as transformational opportunities that deliver additional support for our student-athletes and programs, while incorporating our partners into the fabric of the game with high-impact branding. Window World has been a longtime supporter of Toledo Athletics and we are thrilled to continue this partnership in new, innovative ways."
Window World will gain media exposure through prominent stadium signage, on-field logos, and exposure on the team's social and digital platforms. The enhanced sponsorship also features a football charitable campaign that provides free tickets to local community and youth organizations. Window World Toledo is also a partner and sponsor of Rocket basketball, and its branding is featured throughout John F. Savage Arena with television-viewable static and digital signage.
"We are honored to be the first company to have our logo displayed on the football field at the University of Toledo. This milestone reflects our commitment to the community and our continued support of both the university and its athletic programs," said Pat Moran, Owner of Window World Toledo.
"It is exciting to help connect forward-thinking brands, like Window World, with tradition-rich football programs like Toledo," said Chris Bloomfield, Vice President of Learfield Sports Properties. "Our local property team did an excellent job cultivating the relationship and identifying the opportunity."
Rocket Sports Properties, the locally based team of Learfield – the media and technology company powering college sports – is the exclusive multimedia rights holder for Toledo Athletics and handles all sponsorships, in-venue signage, and advertising on behalf of the University of Toledo.
About Window World Toledo
Window World of Toledo is independently owned and operated by the Moran family d/b/a Window World Penn Ohio under license from Window World, Inc., America's largest exterior remodeling company. The store, located at 562 S. Reynolds Road, Toledo has been under the Moran group of stores since 2007. Owners include Fred Moran, his son, Pat Moran, and Pat's children, Patrick Moran and Mandi Fluck. Window World of Toledo provides exterior home remodeling installation of replacement energy efficient windows, entry doors, garage doors, and patio doors. All products have earned the Good Housekeeping Seal. For more information about Window World of Toledo, visit WindowWorldToledo.com or call (419) 887-8800.
